Από το 1994 ⸻

“f you want to team to achieve great things, you must first prove to them that you really care.“

THANASIS RAPTIS
FOUNDER & CEO, THE ARTOFCOLOUR

How It Started

The need to create a company with a different business culture gave birth to THE ARTOFCOLOUR.

The company was founded in 1994 by Thanasis Raptis and since then has been offering its expertise in the field of professional hair products. In 1998, Thanasis Raptis joined forces with Eleftheria Ermeidou, Financial Director, THE ARTOFCOLOUR.

Our Values

Our moto: “We rise by lifting others.” 

That’s why we offer 360° support to professional hairdressers.

  • Offering exclusive high quality certified products that guarantee safe and successful results.  We seek for the purest hair cosmetics and most protective and efficient electrical tools.
  • Constant technical support and directions of product usage. 
  • Complete educational program in our up-to-date, fully equipped Academy, all around the country and in international Academies
  • Marketing and entrepreneurial support. 

THE ARTOFCOLOUR now

THE ARTOFCOLOUR counts 29 successful years of innovation and development, supplying salons with safe cosmetic products. Equipped with the latest digital support, our sales network expands all around Greece. Our dedicated and specialized stuff is always available to assist and provide solutions to any problems and needs. 

THE ARTOFCOLOUR is the exclusive distributor to the following brands:

  • Professional By Fama 
  • Bulbs & Roots 
  • Brazilian Secrets Hair 
  • The Bluebeards Revenge 
  • Sutra Beauty
  • Botox by Hair Experts 

In 2012 THE ARTOFCOLOUR launched its very own hair cosmetics brand COMI, produced exclusively with Greek organic ingredients.

THE ARTOFCOLOUR listens carefully and is always alert on the needs of the salon, therefore has stuffed a research and development department.

THE ARTOFCOLOUR is always one step ahead keeping clients updated thanks to its Marketing Department.

Education

With consistent dedication towards the hair community, THE ARTOFCOLOUR has placed importance on training and further educating professional hairdressers. THE ARTOFCOLOUR’s Art Director finely curates the yearly educational program and all trainings are carried out with the help of the Educational and Technical Teams. Together, they offer clients countless educational experiences in Greece and around the world, giving them the opportunity to participate in seminars with worldwide recognition (Vidal Sassoon, Toni & Guy, L’ Longueras, Sebado, Salon International, Andrew Jose, Hob Academy). 

Even during the pandemic, THE ARTOFCOLOUR not only carried on but also enriched its educational program, introducing digital media. 

  • Complete educational program that follows the latest fashion trends. 
  • Personalized educational packages ideal for individuals or groups. 
  • Seminars all around Greece and Cyprus. Education has no limits.
  • At least two annual visits to international Academies.
  • Online seminars. 
  • Highly skilled Educational and Technical Team. 
  • New collaborations with skilled Artists. 

In a field that grows more and more competitive, skill development and lifelong improvement and education can be key to building a successful business! 

Timeline

CodePen - Timeline
  • 1994

    THE ARTOFCOLOUR was founded.

  • 1998

    Development of technical center in collaboration with Professional Cosmetics from Spain.

  • 1999

    L’ Longueras Ramon Path Fashion Collection

    L’Longueras Ramon Path Fashion Collection in the island of Mykonos.

  • 2003

    Professional by Fama

    Collaboration with Professional by Fama. Permanent Technical and Creative Team.

  • 2005

    New headquarters

    THE ARTOFCOLOUR moved to a 950m2 building. THE ARTOFCOLOUR now has an Academy.

  • 2007

    Fashion Show in Athens by Toni & Guy

    Fashion Show in Athens by Toni & Guy, Intercoiffure, Professional by Fame Artistic Team, THE ARTOFCOLOUR Artistic Team. 1350 people from all over the country attended.

  • 2010

    Fashion Collection and Fashion Book

    The Creative Department as well as a selected group of clients create their own Fashion Collection and Fashion Book.

  • 2013

    Educational Seminar from Tim Hartley

    Two-day educational seminar from Tim Hartley - Legendary Formal International Director of Vidal Sassoon – in THE ARTOFCOLOUR Academy.

  • 2014

    Two-day educational seminar with Stacey Broughton – Formal Senior Art Director of Vidal Sassoon – in THE ARTOFCOLOUR Academy.

  • 2018

    Educational seminar in London with Debbie Gee.

  • 2018

    Educational seminar with X-PRESION CREATIVOS team in THE ARTOFCOLOUR Academy.

  • 2020 - 2022

    Countless webinars during the COVID-19 pandemic.

  • 2022 – 2023

    THE ARTOFOCLOUR keeps growing. New collaboration with talented Greek Artists and Educators.